Cardboard Derby!

It's time for the annual cardboard derby in Grand Haven and this year,
Lee Karner and Tom Slocum decided to bring a MasterCraft to the race.
Their building a prostar 190 complete with MasterCraft and AWS decals.
Good luck guys!

***Update***
See the Snostar wreckage on youtube!
http://www.youtube.com/watch?v=-2Tupb02hcY

Petoskey Boat Show

Join us at the Petoskey Boat Show at North Central Michigan College! The show spans three days from February 26 -28. Action Water Sports will feature Four Winns and MasterCraft boats. We'll have the Four Winns H200, H220, and SL 242 boats on display as well as MasterCrafts X14V and 215V.

New to the shows this year is MasterCrafts latest model, the X25. This boat is full of innovation from bow to aft and we can't wait to show you what the newest MasterCraft model has to offer for your whole family!

Our Boat Show incentives are now in effect! If you're thinking about a new boat now is the best time to buy. MasterCraft is offering up to $8000 rebate off new in-stock boats through the end of the boat show. Call today while our limited inventory lasts.


visit www.petoskeyboatshow.com for driving directions or call us at the store at 1-866-943-3434.

Spring Boating Expo March 11-14 in Novi, MI

Visit the AWS Booth at the Spring Boating Expo March 11-14

Show Hours: Thu-Fri 2-9pm, Sat 10am-9pm, Sun 10am-6pm

Location: Rock Financial Showplace, Novi, MI

See the latest MasterCraft, and Cobalt boats on display! We'll have the latest pro shop accessories as well!

Our Boat Show incentives are now in effect! If you're thinking about a new boat now is the best time to buy. MasterCraft and Cobalt are offering up to $8000 rebates off new in-stock boats through the end of the boat show. Call the store today at 1-800-678-7426 today while our inventory lasts.

Detroit In House Boat Show Feb 18-21

Join us for our Detroit In-House Boat Show at the Action Water Sports Fenton Complex

Feb. 18-21, 2010  Hours:  Thu-Sat 11am-9pm, Sun 11am-6pm

We have 15,000 square feet of MasterCraft and Cobalt Boats on display. This event is partnered with La Fontaine Automotive Group.  Receive a Vehicle Discount Voucher on any new or pre-owed vehicle from LaFontaine in Highland/Milford.

FREE Admission, FREE Parking, FREE Food and Refreshments.

Bigger than Boat Show Discounts:  receive up to an $8,000 manufacturer rebate on your new boat!

More offers at the show.

Pro Shop Discounts on every product group.  Plus, $20 Off any Pro Shop purchase over $100.

Please RSVP to schedule an appointment with your personal sales representative.

Grand Rapids Boat Show

We have a lot in store for the 2010 Grand Rapids boat show! Mark your calendars to visit the Devos Place February 17-21. Visit the AWS booth for the latest boats from MasterCraft, Cobalt, and JC Pontoons. Two revolutionary new boats will make their way to the show including the New MasterCraft X25 and Cobalt A25.

The AWS Proshop is bigger than ever this year! Stop by and say hello to our pro shop staff and industry reps from HO, Hyperlite, Connelly, CWB, Radar, and Ronix. Come to the show on Friday, Saturday, or Sunday and meet the legend himself, Parks Bonifay!




The AWS Rail Jam is back again for 2010! Come down to the show for this action sports demo!




New to the show this year is a Boat Show Makeover! Our Service department is currently in the middle of overhalling a boat from the 70's! See this new remodeled boat at the show!




Our Boat Show incentives are now in effect! If you're thinking about a new boat now is the best time to buy. MasterCraft is offering up to $8000 off new boats through the end of the boat show. Call today while our inventory lasts.




Parks photo: Nicholas Schrunk

Holiday Hours and Winter Schedule

All AWS Locations will be closing for the Holidays and moving to winter schedules listed below.  We want to thank you for your support 2009 and can’t wait for another exciting boating season to begin in 2010!

Fenton Holiday Hours:

December 24th 9am-1pm

Closed December 25th – February 1st.

Open February 2nd with regular winter hours

Hudsonville Holiday Hours:

December 24th 9am-2pm

Closed December 25th – January 4th.

Open January 5th with regular winter hours

Traverse City Holiday Hours:

Closed December 24th –January 4th

Open January 5th with regular winter hours

Boat Makeover for the Grand Rapids Boat Show

AWS partners with WLAV, WJRW, and the Grand Rapids Boat Show to find a boat that is in need of some TLC. If you or someone you know has gone through some hard times and could use a little help to keep their family on the water, please visit the WLAV website and submit a nomination.

After finding the boat, Action Water Sports will begin the 2 month overhall with the unveiling at the 2010 Grand Rapids Boat Show.

**Nominations are no longer accepted**